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{"meta":{"orb":"💳","title":"你的消费人格<br>是什么类型？","sub":"16 道题 · 4 个维度<br>看清你花钱的方式和偏好","chips":["⏱ 约 3 分钟","✨ 16 种类型"],"startBtn":"开始测试","restartBtn":"再测一次","resultLabel":"你的消费人格是","startHint":"凭第一感觉作答，别纠结太久<br/>本测试为趣味参考，不构成消费建议<br/>保护个人隐私，数据不保存","resultHint":"本测试为趣味参考，不构成消费建议<br/>保护个人隐私，数据不保存<br/>结果仅供参考","backUrl":"/xcx_19/index.html","confirmOnQuit":true},"dims":[{"label":"决策方式","left":"随性","right":"规划"},{"label":"价格取向","left":"省钱","right":"品质"},{"label":"消费动机","left":"实用","right":"体验"},{"label":"信息依赖","left":"自主","right":"口碑"}],"questions":[{"dim":0,"text":"看到一件很喜欢的东西，你会……","options":[{"t":"立刻下单，喜欢就买","s":0},{"t":"加入购物车，过几天再看","s":1},{"t":"先看看有没有更合适的","s":2},{"t":"列进购物清单，按计划买","s":3}]},{"dim":0,"text":"大促来的时候，你通常……","options":[{"t":"看到什么买什么","s":0},{"t":"只买刚好看到的","s":1},{"t":"提前看看想买的","s":2},{"t":"提前列好清单，按清单下手","s":3}]},{"dim":0,"text":"走进一家店，你通常……","options":[{"t":"看到什么感兴趣就买","s":0},{"t":"逛逛看有没有顺眼的","s":1},{"t":"有想买的才会进去","s":2},{"t":"按清单直奔目标","s":3}]},{"dim":0,"text":"你的购物车通常是……","options":[{"t":"常年空着，买了就删","s":0},{"t":"有几件放着，偶尔清一清","s":1},{"t":"攒了几件，等需要时再买","s":2},{"t":"有明确的待买清单","s":3}]},{"dim":1,"text":"买一件日常用品时，你更看重……","options":[{"t":"哪个便宜买哪个","s":0},{"t":"便宜够用就行","s":1},{"t":"便宜中挑好一点的","s":2},{"t":"品质优先，贵一点可以接受","s":3}]},{"dim":1,"text":"遇到一件很喜欢但比较贵的东西，你会……","options":[{"t":"放弃，太贵了","s":0},{"t":"等降价再说","s":1},{"t":"货比三家，找性价比最高的","s":2},{"t":"觉得值就买","s":3}]},{"dim":1,"text":"买衣服时，你更愿意……","options":[{"t":"买便宜的多换几件","s":0},{"t":"买几件便宜好搭的","s":1},{"t":"买一件稍贵但耐穿的","s":2},{"t":"买品质好、能穿很多年的","s":3}]},{"dim":1,"text":"你怎么看「一分钱一分货」这句话？","options":[{"t":"不完全同意，便宜也有好的","s":0},{"t":"看情况，便宜东西也行","s":1},{"t":"大致认同，会综合考虑","s":2},{"t":"认同，好的东西值得花","s":3}]},{"dim":2,"text":"你买东西更多是因为……","options":[{"t":"需要它","s":0},{"t":"用得上，也不贵","s":1},{"t":"觉得它能提升生活","s":2},{"t":"喜欢它带给我的感觉","s":3}]},{"dim":2,"text":"你更愿意为下面哪样花钱？","options":[{"t":"实用的日用品","s":0},{"t":"性价比高的东西","s":1},{"t":"有设计感的物品","s":2},{"t":"让自己开心的体验","s":3}]},{"dim":2,"text":"一次消费之后，你更在意……","options":[{"t":"有没有真的用上","s":0},{"t":"花了值不值","s":1},{"t":"好不好用","s":2},{"t":"那段时间开不开心","s":3}]},{"dim":2,"text":"你觉得「花钱」最重要的是……","options":[{"t":"解决实际问题","s":0},{"t":"满足日常需要","s":1},{"t":"提升生活品质","s":2},{"t":"带来好的心情","s":3}]},{"dim":3,"text":"买不熟悉的东西前，你通常会……","options":[{"t":"自己看看就下单","s":0},{"t":"简单对比一下就买","s":1},{"t":"看看评价再决定","s":2},{"t":"找人推荐或搜测评","s":3}]},{"dim":3,"text":"朋友推荐一件东西，你会……","options":[{"t":"听过就算，不一定买","s":0},{"t":"感兴趣才去看看","s":1},{"t":"会认真了解一下","s":2},{"t":"直接买来试试","s":3}]},{"dim":3,"text":"看到博主或达人推荐的种草内容，你通常……","options":[{"t":"看看就好","s":0},{"t":"感兴趣的才关注","s":1},{"t":"会搜一下评价","s":2},{"t":"经常会被种草下单","s":3}]},{"dim":3,"text":"面对两个差不多价格的产品，你更容易被什么影响？","options":[{"t":"自己第一眼的判断","s":0},{"t":"品牌熟不熟悉","s":1},{"t":"评价好不好","s":2},{"t":"别人推荐哪个","s":3}]}],"types":{"0000":{"emoji":"🌿","title":"随性务实派","tagline":"需要就买，不需要就不看","color":"#27ae60","soft":"rgba(39,174,96,.10)","desc":"你不喜欢被规则和计划绑住，买东西凭感觉，但又不乱花。你是那种「需要就买、不需要就不看」的人。你不会为了便宜凑单，也不会为了虚荣多花。你的消费观简单直接：够用就好，舒服就行。偶尔，也可以对自己好一点，有些钱花下去其实值得。","traits":["随性","务实","不将就"]},"0001":{"emoji":"🎁","title":"种草捡漏王","tagline":"花很少的钱，买到惊喜","color":"#f39c12","soft":"rgba(243,156,18,.12)","desc":"你喜欢逛、喜欢看、喜欢发现好东西。你对价格敏感，但更享受「用很少的钱买到惊喜」的快感。你不太执着于品牌，只要东西好、评价高，你就会心动。你买得多，但每次都不心疼。只是偶尔，你也会发现家里堆了很多「当时觉得需要」的东西。","traits":["会淘","眼尖","性价比"]},"0010":{"emoji":"🎈","title":"穷游体验家","tagline":"把钱花在感受上","color":"#e67e22","soft":"rgba(230,126,34,.12)","desc":"你愿意把钱花在感受上，而不是物品上。比起买一件贵的东西，你更愿意拿同样的钱去旅行、去看演出、去尝试一次新的体验。你不太追求物质，但你对「值得记住的时刻」很在意。你活得很轻，也不太在乎别人怎么看你的消费选择。只是有时候，也要为未来留一点。","traits":["重感受","轻盈","自在"]},"0011":{"emoji":"💫","title":"平价跟风党","tagline":"别人说好的，我都想试试","color":"#9b59b6","soft":"rgba(155,89,182,.10)","desc":"你不太坚持自己的想法，也不太愿意为某个品牌多花。你容易被身边人影响，也愿意试试别人说好的东西。你对价格敏感，但对新鲜的体验又充满好奇。你的消费清单变化很快，今天喜欢这个，明天可能就换下一个。没什么不好，只要你清楚：适合别人的，不一定适合你。","traits":["好奇","易感染","求新"]},"0100":{"emoji":"🍃","title":"随心挑剔派","tagline":"看起来随意，其实心里有标准","color":"#1abc9c","soft":"rgba(26,188,156,.10)","desc":"你不喜欢被安排，但你对品质有自己的标准。你可以随便逛逛，但一旦决定买，就希望它是真的好。你不太容易被营销打动，也不太在意别人推荐什么。你的消费看起来随性，其实心里有一条线——低于这条线的，你不会将就。偶尔，也允许自己「不那么挑剔」一次。","traits":["有底线","讲品质","不将就"]},"0101":{"emoji":"🌟","title":"品质种草控","tagline":"会挑，也听得进别人的话","color":"#e74c3c","soft":"rgba(231,76,60,.10)","desc":"你愿意为好东西花钱，也乐于接受别人的推荐。你喜欢研究、喜欢比较、喜欢在同类里找到最好那一个。你不怕花时间，因为你相信「买对了就是省钱」。你身边的人常常问你「这个值不值得买」，因为你的判断往往靠谱。只是偶尔，也别忘了，有些喜欢不需要理由。","traits":["会研究","会挑","种草体质"]},"0110":{"emoji":"🕊️","title":"自由享受派","tagline":"花钱是为了让自己开心","color":"#3498db","soft":"rgba(52,152,219,.10)","desc":"你相信花钱是为了让自己开心。你不太在意性价比，也不太在意别人怎么看。你喜欢就买，喜欢就体验，喜欢就享受。你不喜欢为未来的事焦虑，因为你觉得活在当下比较重要。你活得很自在，也容易让人羡慕。只是偶尔，也请为将来留一点余地。","traits":["享受当下","自在","不焦虑"]},"0111":{"emoji":"🔥","title":"潮流体验官","tagline":"新的、好玩的，都值得试一次","color":"#e91e63","soft":"rgba(233,30,99,.10)","desc":"你对新鲜的东西有天然的敏感，也愿意为体验买单。你喜欢尝试别人还没试过的，也乐于分享自己的感受。你不太执着于价格，也不太在意品牌，只要它够新、够好玩、够有意思。你的生活从来不无聊。只是偶尔，也请给「静静待一会儿」留一点空间。","traits":["尝鲜","爱分享","有活力"]},"1000":{"emoji":"📊","title":"精算生活家","tagline":"每一笔钱，背后都有逻辑","color":"#2c3e50","soft":"rgba(44,62,80,.10)","desc":"你花钱之前会想清楚，也不会因为便宜就多买。你不喜欢浪费，也不喜欢被营销牵着走。你的每一笔消费背后都有一套自己的逻辑：需要、合适、值。你很少后悔，因为你几乎不冲动。你活得很踏实，也让人放心。只是偶尔，也允许自己有一点「不划算但很开心」的消费。","traits":["理性","踏实","不浪费"]},"1001"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